Hublot launched the new Big Bang Unico in a new colourway: shade purple. That is how Hublot stays on-trend with the summer season approaching. To refresh the mood for the bright season ahead, a purple splash dived into the bold design of Big Bang Unico.

Colour blocking is a trend gracing catwalks at the most recent Fashion Week events in the biggest capitals. This fresh, colourful approach has inspired Hublot’s new “Summer in the City” campaign as well as a new Summer edition of the iconic Big Bang Unico, which now has an all-purple look! Its 42-mm case is cut from aluminium, a modern, lightweight material.

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    This anodised, satin-finished and polished case is purple all over. This colour has been made possible using a process which guarantees impeccable durability and offers remarkable protection from scratches and impacts.

    A technical feat on the part of Hublot’s engineers! Beating at the heart of the Big Bang Unico Summer is the HUB1280 manufacture calibre, a chronograph movement whose column wheel is visible through the dial. It has a power reserve of 72 hours.

    The hands and indices are in the same shade of purple, enhanced here and there with touches of luminescent white. To match its all-purple look, the Big Bang Unico Summer comes with two straps in the same colour.

    The first takes the form of a Velcro strap with matching stitching which is closed with a sports clasp. The second adopts the brand’s signature natural rubber, and both bracelets feature the One-Click system, an interchangeable clasp system patented by Hublot.

    Designed for everyone, the Big Bang Unico Summer Purple watch will be available in a limited edition of 200 pieces. For more information about our Hublot Big Bang collection, visit The Time Place Boutique.