Neverending Pursuit: Bell & Ross Introduces A More Compact Version Of The Iconic BR 03 Watch In A 41 MM Diameter Size
By The Time Place Magazine
For a forward-thinking brand like Bell & Ross, excellence has become the primary factor that determines its next move. Though the luxury watch manufacturer has cemented its name in the industry with iconic timepieces, this does not stop the brand from introducing reinvented models in its pursuit of excellence.
This year, the French company makes a comeback with new versions of the classic BR 03. Without sacrificing its aesthetics or its four principles, namely legibility, functionality, reliability and precision, the luxury watch manufacturer altered some features of the BR 03 to make it an even more functional timepiece. Additionally, the new additions also offer a vast array of models and hues fit for any occasion.
Slightly smaller in frame, the BR 03 watch now features a 41 mm case that was made to complement all wrists. Inspired by aviation, the classic rounded square case displays a circular view of the dial. Depending on the model, the case is made of either microblasted black ceramic or satin-polished steel. And of course, in true Bell & Ross fashion, the case is adorned with a screw at each corner, giving it additional charm while upholding its minimalist appeal.
The BR 03 timepiece features all the functions one would need for day-to-day time-telling, all of which are made highly legible. The haute horologist kept the entire design simple yet crystal clear, as shown by the four large numbers gracing the dial. Aside from the hour markers, a small window that displays the date can be seen between the 4 and 5 o’clock marks.
While the design remains the same, the new BR 03 is offered in a black or polished steel case, with varying dials and straps to match. For the Black Matte and Black Steel editions, the dual toned hands complement the contrast between white indexes and the black dial. In addition to matching the colour palette, the white numerals and indices, as well as half-white hands, are made of Super-LumiNova, which allows a clear reading of the time even in dark settings. The monochromatic tone is further highlighted by the timepiece’s strap, which is crafted from black rubber and synthetic fabric. In comparison, the Copper version of the BR 03 features blue-beige hands pointing at near black indexes. Unlike the more modern monochromatic Black Matte and Black Steel, this copper dial and mahogany leather strap combo adds warmth and a slightly vintage allure to the BR 03.
The newly evolved BR 03 timepiece houses the BR-CAL.302 calibre. The minimalist watch can last up to 54 hours with no charging and its automatic calibre allows for easy maintenance. Be it the Black Matte, Black Steel, or Copper models, the classic design of the timepiece makes it a versatile accessory to complement and enhance any attire. From the BR 03 to other watches within the brand’s repertoire, there is no telling what brilliant move Bell & Ross will take next.
Known for its wide range of sleek and functional timepieces, the Bell & Ross name quickly rose through the ranks of quality watchmaking following its establishment in 1992. Taking inspiration from extreme sports and specialised professions, the brand has evolved into a successful watch manufacturer that its founders Bruno Belamich and Carlos A. Rosillo hoped it would become. Each Bell & Ross timepiece falls under the manufacturer’s four principles by amalgamating novel designs and impeccable Swiss mechanics. Aside from aviation-themed timepieces such as the BR 03, the haute horologist is also known for its Vintage, Instrument and Urban collections.
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