Circling back to the 2022 edition of Watches & Wonders, Hublot created a stir by unveiling a new square-shaped watch design inspired by the iconic Big Bang. The Square Bang Unico joins the barrel-shaped models already featured in “The Shaped Collection”. Its distinctive geometry is a real feat of craftsmanship for watchmakers who are traditionally accustomed to working with round cases.
True to form, Hublot took this opportunity to demonstrate its technical expertise. The specific features that contributed to the Big Bang Unico’s popularity have been reinterpreted in this new format, including the case’s sandwich-like construction and the use of high-tech materials. All characteristics of the brand icon are clearly visible, including the six functional H-shaped screws, one of the Maison’s signature features.
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Then, in Watches & Wonders Geneva 2023, Hublot has taken the model back to the drawing board, this time exhibiting the Maison’s exceptional skills through the use of sapphire with the exclusive Square Bang Unico Sapphire, offered in a limited run of 250 pieces.
Despite the two-fold challenge of its square format and the case’s multi-layered sapphire construction, Hublot’s engineers have successfully ensured that this timepiece is water-resistant to a depth of 5 ATM.
The renowned Unico movement, manufactured in-house, has also retained all the distinct features on which its reputation is founded. Set at 4 Hz (28,800 vib/h) and offering a 72-hour power reserve, the prestigious automatic column-wheel flyback chronograph calibre known as the HUB1280. Incidentally, it is perfectly adapted for the square format, allowing it to be admired through the openwork dial, the back of the watch, and now through the sapphire crystal case itself.
Furthermore, Hublot is strengthening its position as a pioneer and leader in the use of ceramics by presenting two new editions of the Square Bang Unico in white and black. Each of these three models is fitted with a rubber strap and a titanium deployant buckle clasp. The One Click interchangeable system, developed exclusively by Hublot, makes it possible to personalize the watch by choosing from an extensive range of optional straps.
Hublot also expanded its existing Square Bang Unico collection with four Square Bang Unico Diamonds models. Each expertly places diamonds in the bezel and/or adjacent upper and lower case (on Pave variants) of the current square series, which is crafted from titanium and Hublot’s proprietary King Gold alloy.