Football has the unique power to break down boundaries, bring communities together, and act as a force for good, promoting dedication, excellence, and fair play around the world. Just like how the FIFA Women’s World Cup 2023 has united us all, inspiring a new generation of fans and players.
Hublot continues to champion football and invest in growing the women’s game as it goes from strength to strength. As well as serving as the Official Timekeeper at the 2015 and 2019 FIFA Women’s World Cup tournaments, Hublot is also the Official Timekeeper for the UEFA European Women’s Championship and UEFA Women’s Champions League.
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During the tournament, all 107 match officials (94 of whom were women) wore a special edition Hublot Big Bang e, a high-powered smartwatch designed, developed, and produced with cutting-edge materials and the latest connected technology.
It was equipped with a number of exclusive features designed to aid officials during the course of the game, including a yellow-card monitoring function and a display relaying added time. Around the world, football and watch aficionados chose the Hublot Big Bang e Gen3, keeping track of every match with score updates delivered straight to the wrist in real time.
A number of Hublot Ambassadors and Friends of the Brand took part in the tournament, including Norway’s Ada Hegerberg, the first winner of the women’s Ballon d’Or in 2018; Spain’s double Ballon d’Or winner Alexia Putellas, and US star Alex Morgan. Also playing a starring role was elite French referee and Hublot Friend of the Brand Stéphanie Frappart, who officiated the final wearing the Hublot Big Bang e.
Previously, Stéphanie became the first woman to referee a men’s World Cup match at the FIFA World Cup Qatar 2022. Beyond this summer’s tournament, Hublot is now recognised as the first name in top-level football timekeeping. The Swiss fine watchmaker first entered the sport in 2006 as a sponsor of the Swiss national team and has been growing its involvement in it ever since.
Today, Hublot is the official timekeeper of FIFA and UEFA’s flagship men’s events, too, including the FIFA World Cup and the UEFA European Championship. Hublot also times the men’s UEFA Champions League and the English Premier League, the most followed football leagues in the world.
Many of the world’s most celebrated footballers and personalities are Hublot ambassadors, including the great, late Pelé, Kylian Mbappé, and Jose Mourinho. Hublot also works with some of the biggest clubs in the history of the game, including Juventus in Italy and Chelsea in England.